1️⃣ Best Value — Showerhead + Subscription

• $49.99 introductory showerhead price
• Lifetime 20% off all filter replacements
• Locked-in savings for as long as you remain subscribed

This is our strongest launch offer. Most customers choose this option.

2️⃣ Showerhead Only (No Subscription)

• Special pre-order showerhead pricing
• Filters purchased separately at standard pricing

This option is available — but does not include lifetime filter discounts or price lock protection.

If you plan to replace your filter every ~3 months (which is required for optimal performance), the subscription option is the financially smarter choice.

Here’s why:

• You save $20 immediately on the showerhead
• You lock in 20% off every future filter
• You protect against future price increases
• You never forget to replace

If you’re buying VESL for better water long-term, subscription aligns with that goal.

If you’re “just trying it,” showerhead-only exists — but it’s not the best value.

Because filtration is not a one-time product. It’s a system.

The hardware gets you started. The filters maintain performance.

We reward customers who commit to maintaining their filtration schedule.

As long as you remain subscribed:

• Every filter shipment is automatically discounted
• Your price will not increase
• Your savings compound over time

Even if material or logistics costs rise in the future, your subscription pricing remains protected.That’s real long-term value.

Let’s break it down logically.

You will need ~4 filters per year.

Without subscription:

• You pay standard pricing each time.

With subscription:

• You receive 20% off every replacement.
• Over multiple years, the savings significantly exceed the upfront hardware cost difference.
  
  

The longer you own VESL, the more the subscription makes sense.

Yes.

There is no long-term contract. You can manage or cancel anytime.

We don’t trap customers. We incentivize smart decisions.

Over time:

• Filtration effectiveness declines
• Flow performance may reduce
• Mineral buildup can increase

The showerhead performs best with consistent replacement.Subscription removes the mental overhead of remembering.

Pre-orders are expected to begin shipping in late April to early May.

Orders ship in the order received.

You’ll receive:

• Immediate order confirmation
• Shipping confirmation with tracking once fulfilled

We do not overpromise timelines. We communicate proactively if timelines shift.

Because:

• $49.99 subscription launch pricing will not last
• Lifetime 20% filter discount is a launch incentive
• Inventory is limited to our first production run

Once we transition to full retail launch:

• Hardware pricing will increase
• Subscription incentives may tighten
• Early adopter pricing disappears

If you already know you want better water, waiting only costs you money.

Yes.

Pre-order pricing is our most aggressive offer. Once we transition to in-stock retail pricing, discounts will be reduced or removed.

If you’re considering VESL, pre-order pricing is the lowest entry point.

VESL is a filtered showerhead designed to reduce chlorine and common water impurities while maintaining strong, consistent water pressure.

It’s built to improve:

• Skin feel
• Hair texture
• Overall shower experience

Without sacrificing performance.

No.

VESL is engineered to maintain strong, consistent pressure while filtering.

We refused to compromise here.

VESL fits standard U.S. ½” shower arms (nearly all homes and apartments).

Installation takes 2–3 minutes. No special tools required.

No showerhead fully softens water like a whole-home softener.

VESL reduces chlorine and common impurities.We don’t make exaggerated claims.

Contact support prior to fulfillment and we’ll help you adjust or cancel.